If you are a regular energy drinker, you probably know Red Bull has discontinued many of its flavors.
In this guide, we will share with you the list of discontinued Red Bull Flavors, the reasons for the discontinuation, the best alternatives, and other related facts. So make sure you read till the end!
Here’s A List of Some of The Discontinued Red Bull Flavors:
- Beach Breeze
- Cranberry
- Grapefruit
- Plum Twist
- Silver Lime
- Arctic Berry
Here’s a chart that shows when each of the flavors was discontinued.
Red Bull Flavor | Approximate Time of Discontinuation* |
Beach Breeze | 2019 |
Cranberry | 2020 |
Grapefruit | 2017 |
Plum Twist | 2021 |
Silver Lime | 2016 |
Arctic Berry | 2020-2021 |
*The product discontinuation dates are approximate because there aren’t any official dates. So we tried our best to research online and estimate when people started reporting the product discontinuation in online forums.
Why Did Red Bull Discontinue Those Flavors?
In our previous post on the discontinuation of Cranberry Red Bull, we highlighted that Red Bull is a private company. After all, they have to make decisions based on their business and profits.
So that can be one of the reasons why they constantly look for lower-performing Red Bull flavors in the market. Then, they either replace them with a more suitable flavor or simply discontinue those flavors.
Different people have different tastes. Some flavors become popular while some don’t. So, in the end, Red Bull probably identifies them and replaces them with the ones that have the best potential, which is tastier to their drinkers.
When it comes to the taste of energy drinks, have you ever wondered why some people like them and some dislike their taste? Then, read this detailed recommended guide where we explain why some people love while others hate the taste of energy drinks.
Is There Any Hope of Discontinued Red Bull Flavors Coming Back?
Unless Red Bull gives an official assurance, we can only speculate whether or not a particular flavor would make the return.
Having said that, we can’t rule out the possibility in total. There have been instances where companies brought back products after the rising demands from the consumers.
In the cranberry post, we shared how Surge Soda made a revival in the market due to demand from the public. Here we will give you a new example.
Do you remember Crystal Pepsi? This product might sound familiar to you, especially if you are from the 90s! But, unfortunately, this clear cola soft drink didn’t last long in the market. It made its debut in 1990; however, it was taken back in early 1994.
We don’t want to comment much on the failure of the product as that can be debatable.
Although the lifespan of the product in the market was very short, it managed to develop a loyal following. The fans of this product, mainly those craving nostalgia, launched campaigns for the return of this drink.
Finally, with the rising demand, this made a comeback in 2016, though for a limited time.
Pepsi has made it clear that the 2017 run was the last chance to get this product.
Interestingly, a recent article on CNN Business also suggests that crystal Pepsi is again making a comeback. However, it would be for a limited time only (as it won’t be made available to buy).
The company is making the product’s comeback to celebrate its 30th anniversary. This comeback is associated with a contest where the product’s fans are supposed to run a special hashtag on Twitter for winning this beverage.
So you see how a discontinued product again made a revival in the market. So, yes; even though it was for a limited time, it came back.
This clearly explains why we can’t rule out the possibility of returning any products. Hope for the best 😉
Alternatives To the Red Bull Discontinued Flavors
Now what to do if you are thirsty for your favorite Red Bull Flavors that have been discontinued? Either you can keep the hope and wait until the flavor makes a comeback.
But if you are a bit impatient, your next best option would be to look for alternatives.
Here we are about to share two such alternatives. One is a commercial product, and another is a homemade one to inspire you.
#1. Zevia Grapefruit Zero Calorie Energy Drink
Do you miss the grapefruit flavor? Then this grapefruit flavor energy drink is for you. The Zevia Grapefruit energy has enough flavor and caffeine to get you through some of your tiresome days.
Carbonated water, Organic Stevia Leaf Extract, Citric Acid, Natural Flavors, and Organic Caffeine are the ingredients of this grapefruit energy drink.
Here are the nutrition facts about the Zelvia Grapefruit Energy Drink:
Calories | 0 |
Sodium | 0 mg |
Sugars | 0 g |
Caffeine | 120 mg |
Protein | 0 g |
Total Carbs | 0 g |
Total Fat | 0 g |
You can buy a 12-pack (12-ounce cans) of this drink from here on Amazon.
#2. Homemade Option – Super Energy Drink
Do you want an energy drink that gives you energy and stamina by using a homemade option? Then the Super Energy Drink would be your best bet.
Here are some of the ingredients you will need to make this recipe:
- 3/4 cup light coconut milk
- One medium orange, peeled
- One container of Yoplait Light Yogurt Very Vanilla
- One tablespoon honey
- One tablespoon of grounded flaxseed
- 1/2 cup of ice
Making this energy drink is quite simple. Just put all the ingredients in a blender and blend them until it becomes smooth.
Since we are talking about homemade energy drink recipes, we recommend you check out our DIY Natural Energy Drink Recipe.
Final Thoughts
In short, Grapefruit, Cranberry, Silver Lime, Beach Breeze, Plum Twist, and Arctic Berry are some of the Discontinued Red Bull flavors. Unfortunately, we can’t say when these flavors will make a comeback as there is no clear or official indication from Red Bull.
However, the possibility can’t be ruled out totally as there have been cases where products returned after considerable demand from the consumers. So you can either hope for that time being or choose the alternative options we discussed in this post. Hope that helps!
FAQs
The main reason why Red Bull is so popular is its great marketing strategy. They have successfully portrayed their brand image appropriately in front of their target audience.
Red Bull is so expensive primarily because it is a well-reputed brand that uses high-quality ingredients to make its products. There is a huge demand and popularity for their products, and they also spend a ton on advertising.
One of the most likely reasons why Red Bull is banned in some countries is the rising concerns associated with the Taurine present in Red Bull. For example, health officials in France worried that Taurine could increase the heart rate to risky levels.